THE ROAS-TREE CLUB
Working with one of our long-standing partners to regenerate ecosystems in Brazil through reforestation and agroforestry.
2000+
TREES PLANTED
35,000kg+
BEANS SOLD
21,500kg+
COeq SEQUESTERED
WHAT IS IT?
Our biggest sustainability initiative to date
Being passionate about coffee goes beyond just drinking the stuff. We believe as a part of the coffee industry we are responsible for our share of the carbon emissions released from farm to cup. That's why we want to do everything we can to help mitigate the effects of climate change. That's where The Roas-tree Club comes in.
We plant 1 tree for every 20kgs of green coffee sold
And with the help of our friends Daterra, we have secured the seeding, planting, management and care for each tree for the next 10 years, after which they will be strong enough to support themselves. When you buy any coffee with The Roas-tree Club sticker on it you guarantee that your cup of coffee has made a positive change for the planet.
WHO ARE DATERRA?
A carbon-negative,
climate-positive coffee estate
Daterra are the first coffee estate in the world to receive Level A Certification from the Rainforest Alliance. More recently, through the implementation of sustainable practices, they now sequester more carbon from the atmosphere than they release in their operations.
Their Tree_llion Project aims to plant 3 million trees within the decade and The Roas-tree Club wants to help them achieve this. We are proud to have committed financial resources to support Daterra with the caretaking of our trees.
OUR COFFEES
The Roas-tree Club Range
From floral filters to exciting espressos, buying any of our Roas-tree range means we get one step closer to reaching our goal of planting 20,000 trees by 2030.
OUR TEAM
Meet our team
JAYSON
Manager
TESLA
CEO
LISA
Design
LALA
Marketing
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